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The Project

NIMP is an experimental initiative of NABA for Novartis, aimed at the development of a special course in communication design, dedicated to the members of Italian Patient Associations who operate in the areas of ​​dermatologic and rheumatologic diseases.

In the contemporary age of social networks, Patient Associations are taking on an increasingly important role in the widespread dissemination of knowledge. Their voice is reliable and based on direct experience. Together with the Patient Associations, NABA students developed communication themes and strategies in the field of social media that will feed the training experience provided by the NIMP program.

Area: Communication and Graphic Design, Media Design and New Technologies, Design
Campus: NABA Milan
Collaboration: Novartis

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The students of the BA in Graphic Design and Art Direction, under the guidance of NABA Creative lab’s lecturers, created the new visual identity for Notti Bianche del Cinema’s communication. Notti Bianche del Cinema is the initiative with which Alice nella Città, the autonomous and parallel section of the Rome Film Fest dedicated to the younger generations, in collaboration with REGIONE LAZIO, participates in the #soloalcinema campaign, the new national plan for the reopening of cinematographic theatres.

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TIMVISION Floating Theatre Summer Fest 2021
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The students of NABA BA in Graphic Design and Art Direction created the new communication project for TIMVISION Floating Theatre Summer Fest 2021, which will take place from June 24th to September 9th in Rome. The communication project was completed by the animated video opening of the prestigious Festival, realised by the students of the BA in Media Design and Multimedia Arts.

Project Leaders

Luca Poncellini
Design and Applied Arts Department Head
Design and Applied Arts Department Head
Luca Poncellini
<p><strong>Design and Applied Arts Department Head</strong></p> <p>Luca Poncellini is an architect and a designer with a PhD in the History of Architecture and City Planning. As a partner in the architecture office Cliostraat until 2009, he has curated projects and has lectured in Italy and in several countries throughout the world. His works have been exhibited at the Venice Biennale, at the Van Alen Institute in New York, at ETH in Z&uuml;rich, at MAGA in Gallarate and at Triennale Milano. In 2008 he co-curated the retrospective exhibition Laszlo Hudec, in collaboration with the Hungarian Consulate in Shanghai. Since 2013 he has been the Course Leader of the MA in Interior Design. Between 2015 and 2019 directed the research lab and the project C-Park. Since 2019 he has been Design and Applied Arts Department Head.</p>
Roberto Maria Clemente
Project Leader
Gregorio Poggetti
Project Leader