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The Project

NABA presents a new edition of its Design Marathon, the Academy’s format now in its 10th edition, that took place from 12th to 14th March remotely, in collaboration with Milano & Partners, the official promotional agency of the city of Milan, that, with the brand YesMilano, attracts new visitors, talents and investments.   

In the 48-hour long creative session, NABA and YesMilano challenged 50 students of Communication and Graphic DesignDesign and Media Design and New Technologies Areas, divided in 10 teams, to conceive innovative designs to meet the current needs of a city like Milan. The marathon’s brief “Milano neighborhood by neighborhood” involved the students of the Academy in the creation of a communication campaign revolving around the theme of the rediscovery of Milan’s neighbourhood dimension. The projects were developed starting from the questions “How can design bring the neighbourhoods and their multiplicity/diversity at the centre of Milan’s identity? How can it bring it at the core of its inhabitants’ conscience? How to represent a neighbourhood and what makes it stand out from the others?”. 

 

Area: Communication and Graphic Design, Media Design and New Technologies, Design
Campus: NABA Milan
Collaboration: YesMilano

Video

Mentors

Giorgio Laboratore
Mentor
Sara Ricciardi
Mentor
Fabiola Nardecchia
Mentor
50
Students involved

Giacomo Fulvi, Chiara Teneggi
Marzia Tacchino, Sarah Zago, Chiara Pastori, Valentina Makar, Hanna Heilbron, Alice Roma, Federica Gentile Cinà, Jeronimo Escobar Barreto, Pietro De Longhi, Michele Rizzoli, Giacomo Tagliabue, Sherin Kodikarage, Andrea Mazzini, Sarah Vigani, Martino Bizzanelli, Andrea Carta
Concetta Ventrice, Paolo Cerati, Sara de Marco, Edoardo Simonetti, Erika Frusca, Camilla Cermenati, Davide Fraterno, Laura Travaglini, Francesco Gigante, Weyan Zhou, Lorenzo Vio, Ginevra Turco, Marco Petrone, Giulia Mingucci, Elena Ciuffreda, Alessia Menetti, Elisa Paniccià
Camilla Rui, Giovanni Maria Zuccala, Elvis Darkwah, Julia La Fortezza, Xiaolu Zheng, Luca Galli, Emanuele Rotoli, Magda Cicchitti, Martina Cannizzaro, Matteo Mameli, Maura Zedda, Rossana Giardino, Luca Vignali,
Danel Corrales

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