The Motion Designer deals with motion graphics, or Motion Graphic, using techniques to produce animated content within audiovisual formats. He or she is the one who can create original and unedited video content from storyboards, or integrated from assets such as logos, products or text creating multimedia banners, short films, animations and even special effects.
The main Motion Graphic techniques allow, in the context of CGI, to work on complex compositions formed by different elements both vector and illustrated. The Motion Designer is able to animate illustrations, vector shapes or 3D shapes, using compositing to integrate digital and real scenes generating both abstract and photorealistic scenarios.
Among the core competencies of a Motion Designer are:
The profession of Motion Designer requires technical knowledge combined with a strong creativity and a keen eye on the real world for a correct management of timeline and movement in space and time. Manage perspectives in a software environment and harmonize real elements such as lights, perspectives with other elements imported from other images or created ad hoc.