When you turn 20 it is time for a celebration! Porsche’s iconic 911 Speedster is celebrating its 20th anniversary by updating its logo. How to update an iconic product’s logo? By getting inspiration from the company’s heritage and identity, the car’s design, the silhouette, the speed and more.
Project Leaders
Ferro, Fraula, Cristini, Morari, Palmieri, Paradisi, Pollastro, Provesi, Rossi, Sciotta, Gualandris, Leoni, Cavaliere, Rambaldi, Ramirez, Saponara, Di Lonardo, Forgione, Gentile, Spallacci, Beato, Burgo, Fucci, Pasqualini, Buonocore, Buzzi, Ottavi, Pelosin, Piatto, Romani, Sampieri, Giavina, Macri, Mori, Mazzola, Basei, Buscaroli, Casani, Cervelli, Gennari, Giarda, Kumar, Mariani, Genzini, Gazzignato, Mazzini, Militi, Nelli, Dell'oro, Gaiera, Muselli, Valentini, El Hafi, Buscaglia, Pisanu, Soldo, Fagandini, Pio, Rossi, Sartori, Fachechi, Ghielmi, Pesenti, Rizzo, Steri, Freni, Lazzaroni, Sardu, Illario, Natali, Anton, Massa, Mondonico, Vieyra, Cocco, Padella, Porti, D'Auria, Della Ratta, Diotallevi, Dervishi, Mularoni
Porsche has created its first car with an electrified soul and the challenge submitted to NABA led to the creation of videos / commercials to promote the brand's entry into the electric world that would bring out the German car manufacturer's dear and intrinsic themes such as attention for environmental issues, the commitment to innovation and technological excellence and the passion for the world of cars.
A collection of the designs for the new Porsche 911 that expresses the concept of Timeless Machine, a timeless work of art, celebrating the iconic car that has evolved over the decades while always maintaining its identity.
Porsche Panamera E-Hybrid - Green Future, in collaboration with the Centri Porsche Milano and NABA, represents a creative experiment: the design of a livery for the Porsche Panamera Sport Tourism E-Hybrid.
